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With so much on his plate, one wonders how Cunningham has time to do any science. “It used to be a hobby and now it's a jobby,” Cunningham jokes. He says good time management skills help him juggle lab work and his music promoting, which he considers his creative outlet.
Video podcasting is the latest endeavor. They take bands to weird places in San Francisco and record and videotape them in live, acoustic performances. The first event was both “amazing and a debacle,” Cunningham says. They invited two bands to perform on Cunningham's roof. “I live in the Mission, in a four-story apartment building, with a 360-degree view of San Francisco,” he says. “The idea was to showcase the beauty and grandeur of San Francisco while focusing on the local music.” To their surprise, 100 people showed up; after the first band started playing, the police arrived downstairs with bullhorns, ordering them off the roof. “The second band performed indoors,” Cunningham deadpans.
What Cunningham finds most satisfying is seeing musicians featured on The Bay Bridged become nationally known. “Ben and I get the biggest kick out of showcasing brand new music from very young bands that wouldn't get press any other way,” he says. “The success stories are what make this worth it.”
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